How to show the value you bring to clients

As a professional, you have the knowledge to advise businesses on different aspects. But how do you get small business owners to recognize the value you can provide and hire you? In this guide we discuss this.

Time is money

You know you can help small businesses in various aspects: from business plans, through tax advisory or inspection consulting,… Still, there are many small business owners who:

• Still don’t understand the value you can provide.
• Think they can’t afford your services.

For this reason, it’s very important that you show them how you can help improve their business productivity and effectiveness so that your cost is fully compensated.

A very clear example is year-end closing. When this time comes, many small businesses lose hours reviewing invoices, reconciling expenses,…. With your help and FacturaDirecta’s, your clients will always have their information organized and up to date. They’ll never lose time for this reason again.

And this is just the beginning. Here are 9 more areas where you can help your clients:

1. Business plans

Small businesses are already discovering that involving an advisor in drafting their business plans is interesting because:

• You can provide useful advice on key business aspects.
• You can provide information about their target audience: it’s very likely that you have clients who are target customers of the company you’re advising.

Your experience in these key aspects can help your client be financially more agile and solid.

2. Legal structure

Not all companies have the same financial structure and each one entails a series of specific tax obligations. You can explain these legal structures to them in an understandable and simple way. This will help your clients choose the most suitable one to avoid risks and get the maximum benefit.

3. Finances

A small business’s invoicing and accounting can easily become complicated. It’s easy for there to be some lack of control. At this point you can be of great help: organizing company processes, handling accounting, tax management, presenting reports like balance sheets,…

FacturaDirecta gives you the necessary tools to make this possible.

4. Outsourcing

Small business owners love control. But as the business grows, responsibilities also grow. If you take care of accounting and finances, they can concentrate on the part of the business they enjoy.

You can give them time to dedicate to improving their customer service, doing more creative work, or growing their business. Something they’ll surely thank you for. After all, they didn’t create their business to be constantly updating their numbers.

5. Legal documentation

You can take care of creating and keeping up to date the legal documentation your clients need. Fines for tax non-payment or for not having documentation adjusted to legality can be a serious problem for a small business.

Additionally, you have knowledge of current taxation that can help them improve their cash flow, save money and get capital to grow.

A small business’s accounting can easily become complicated, especially when done in-house.

6. Audits and inspections

It’s easy for a company to receive external audits from clients or inspections from public administrations throughout its life.

You can advise them to comply with all legal requirements and accompany them during inspections and external audits.

7. Company growth

With your knowledge and the online tools that FacturaDirecta puts at your disposal, you can:

• Help with growth management: for example, when looking for a new location or hiring new workers.
• Analyze inventories, cash flow and prices.
• Become your client’s expert accounting advisor.
• Reviewing processes like: tax forms, accounting books, investments, … This frees up time for the business owner who can focus on growing it.
• With your strategic vision, you can advise them on business growth aspects: for example, on the best time to introduce a new product or service.

8. Business acquisition consulting

Many entrepreneurs prefer to start a business from scratch, but there’s also the option of buying an existing business. In these operations you can be of great help, because you have the knowledge to evaluate all areas of the business your client wants to buy and do a detailed analysis.

9. Sales

In the same way you can be very useful when buying a business, you can also be so when your client decides to sell it.

Using FacturaDirecta, you can create charts and reports to show the advantages of buying your client’s business. You can also search for and interview potential buyers. All of this can significantly contribute to your client getting the best possible deal in selling their business.

You have a lot to offer your clients

As you’ve seen, there are many reasons why a small business might hire you. So make sure to show them the time and money savings that your services can represent.

Finally, your great contribution is giving peace of mind to your clients. Your knowledge and work make your clients more at ease about their invoicing and accounting. You free them from these worries so they can dedicate themselves body and soul to growing their business.